Wednesday, January 29, 2014

Gray What?

You know it’s trouble when they have a catchy name for it. I’m talking about “gray divorce” and that means over-50 marital splits. Apparently, divorce among the 50 and over crowd has doubled from 1990 to 2010. Must have been a rough decade. But the trend continues.

What accounts for this development? Get in line to spout your own theory: boomer self-centeredness? Sick and tired of your spouse? Endured a bad marriage long enough? Hanging on to your youthfulness? Whatever the reason, divorced boomers face an upside and a downside. The upside is the opportunity to stake out a new life, create new friendships, pursue new hobbies and interests, etc. The downside is when you split all the assets, someone gets the short end of the stick and both have less retirement income that can be shared. Being partnerless can make health issues more challenging as well.

And despite the fact that they often come out on the short end of the stick asset-wise, boomer women are more apt to initiate divorce than boomer men. The easy assumption there is that the men don’t want to give up an arrangement where someone cooks and cleans for them. But the truth may be that women are much less tolerant of an unfulfilling/bad relationship.

Some have speculated that boomers are divorce prone because we continue to invent ourselves and thus reinvent the institution of marriage. We changed premarital sex, we changed birth control, we expanded our sexual repertoire, and we made divorce acceptable, so it stands to reason we’re reinventing late-life marital options, and divorce is on top of that list.

It has also been said that our sense of duty (in sickness and in health, til death do us part?) and confidence in the sanctity of marriage is just not the same as what our parents expectations were. To that we say, whatever!

So in the end, the choice is self-fulfillment or loyalty. Tough choice. Especially when you were raised to think anything is possible and when you see something you want, go for it. If I were a demographer, I would be betting that we will be seeing a lot more single baby boomers in our future.


Jay Harrison is a graphic designer and writer whose work can be seen at DesignConcept and at BoomSpeak. He's written a mystery novel, which therefore makes him a pre-published author.

Tuesday, January 14, 2014

Easy Marks

A number of TV critics have recently lamented how dreadful the portrayals of over-50 characters are in current television fare. These boomer characters dwell on flatulence, use vulgar language, share TMI about their digestive tract functions, and seem helpless when it comes to being able to use contemporary technology.

The saddest aspect of this trend is that these are some very fine actors who have been compromised into playing roles that make any sane baby boomer wince at the awfulness of the characters. Beau Bridges, Allison Janney, Ellen Barkin, Kathy Bates, Ed Asner, Stacy Keach and Robin Williams, to name a few.

I’m not suggesting that we go back to the day when every older character was the wise oracle (e.g. Marcus Welby or Father Knows Best), but I think the writers (some of whom may be baby boomers as well – traitors!) could scale back a bit on the cringe worthiness of these current characters.

Do I have any hope that this trend will fade? Nope. Quite the contrary. I think it’s going to get a whole lot worse. Face it…we’re easy marks. Bumbling idiots who share too much information about how our bodies are failing us and that we don’t know what a Tweet is or what Snapchat does.

As baby boomers mature, TV show writers seem determined to make us look immature. Some critics think that this trend is some sort of karmic payback by millennials tired of listening to baby boomer crap about our music, movies and cultural dominance. Honestly, I don’t think it’s that malevolent. As always, it comes down to the fact that we’re such a massive demographic that it’s easy to take us down a notch or two, or three or four.

In any case, we should get used to being the butt of the joke. Remember how we laughed at our parents when they didn’t know what marijuana was or that we were smoking it? How we were so with it and they were so out of it? How we knew who Jimi Hendrix was while they were stuck on Lawrence Welk? How we knew that the Vietnam war was a foolish quagmire when they were still on the fence about it?

Talk about karmic payback. If we thought our parents were such dummies, what do you think boomer offspring make of their parents? If you don’t want to be insulted by the portrayals of boomers on current TV, your best bet may be to use that Netflix streaming thingie (more proof that we know nothing) to watch All in the Family, MASH, Happy Days, Mork and Mindy and Taxi. That would be the same head-in-the-sand thinking that our parents used when they were clinging to their entertainment icons.

And we thought we could do better?


Jay Harrison is a graphic designer and writer whose work can be seen at DesignConcept and at BoomSpeak. He's written a mystery novel, which therefore makes him a pre-published author.

Friday, December 27, 2013

Twitter Is Dead

You heard me. Well maybe you didn’t. When you’re over 50, the hearing can start to deteriorate. I SAID, TWITTER IS DEAD.

How do I know? Because I recently saw a statistic from a Pew Research report, and it indicated that Twitter usage among 50-64 year olds doubled over the past 2 years. It is now probably the fastest growing demo for this social media behemoth.

So…in a repeat performance of how baby boomers killed facebook, it’s easy to see that Twitter will be dead in no time. Not only do they not have a clue about how to monetize it --- now they’re faced with the kiss of death stranglehold exerted by baby boomers. Like giant Anacondas, our demo can squeeze the life out of anything, whether it’s the latest social media fad or a new television show. If baby boomers actively like it, you can easily predict its demise.

Face it. If we like something, our enthusiasm and sheer numbers eventually make it unpalatable to everyone else. The landscape is littered with the fads we’ve destroyed. Acid-washed jeans, cocaine, Angry Birds, water beds, Ford Thunderbird, new age anything, etc., etc. If we’re all over it, then it’s all over.

We can turn a popular program or product into toast overnight. We may not kill it completely, but we can easily turn it into a niche product that only appeals to our demographic and is reviled by everyone else.

If only we could learn to use our powers for the good of the planet. Want to end global warming? Harness the power of baby boomers by getting us to deny it exists. Bam! Overnight everyone else will accept the truth of global warming research. It’s the same reverse psychology our parents used some fifty or more years ago. They didn’t want us to smoke, so they handed us the cigarettes and matches. Wait a second – that didn’t always work out the way they thought it would.

No matter. The dictum stands. Boomers like it. Boomers kill it. Remember, you read it here first. After we’ve killed Twitter, we may move on to Snapchat.


Jay Harrison is a graphic designer and writer whose work can be seen at DesignConcept and at BoomSpeak. He's written a mystery novel, which therefore makes him a pre-published author.

Tuesday, December 3, 2013

Internet Junkies

That would be you…you’re an internet junkie. That is if you’re a baby boomer. According to a recent McAfee study Americans age 50 and older are online an average of five hours per day. What the hell are we doing online for five hours? Facebooking and tweeting most likely. The study indicates that 80% of the survey respondents were using social media and 36% logged in to their social media sites on a daily basis.

The scariest stat is that 75% of the respondents did not know that social networking makes them vulnerable to identity theft and fraud. DUH! Double DUH! We’ve been oversharing since we were babies, so why would we stop now?

Now stop and think a moment. Why did McAfee commission this study? Remember, this is a company that sells anti-virus software and it’s owned by Intel. The survey found that 57% of the respondents shared or posted personal information online, and that excludes the normal info you supply when shopping online. And when they tell you that 24% of respondents have sent personal or intimate messages on their mobile devices, but a third have no password protection on them, what they are also doing is hyping the need for us to buy their antivirus protection products.

Hey, we may be internet junkies but we can see through the haze when someone tries to scare us into buying their products. Oh sure, they give you some tips on protecting yourself like not giving out your address, phone number or social security number online. We knew that. Change your passwords often? Easy to say but hard to do. Can’t remember the ones we have now. Turn off the GPS feature on your phone camera so people don’t know where you are. Not a bad idea or you could wait until you got home to send the pictures anyway.

It’s one thing when the American Heart Association does a study about diet and draws some conclusions in the form of advice to helps us all eat healthier. But it’s another thing when a for-profit company conducts a study for the purpose of encouraging us to buy their product. Something tells me we will be seeing more of this kind of covert marketing. The sheer size of our demographic continues to make us a target – for the identity thieves and the antivirus software makers.


Jay Harrison is a graphic designer and writer whose work can be seen at DesignConcept and at BoomSpeak. He's written a mystery novel, which therefore makes him a pre-published author.

Saturday, October 19, 2013

High Jinks

It’s not really a surprise to most boomers, but maybe some millenials are scratching their heads when they read that marijuana use among baby boomers is on the rise. The latest stats from the National Survey on Drug Use and Health indicate that people 50-years-old and up are discovering (maybe make that rediscovering) marijuana at a pretty good clip.

“For adults aged 50 to 54, the rate increased from 3.4 percent in 2002 to 7.2 percent in 2012. Among those aged 55 to 59, the rate of current illicit drug use increased from 1.9 percent in 2002 to 6.6 percent in 2012,” the federal survey said.

“Among those aged 60 to 64, the rate increased from 1.1 percent in 2003 to 3.6 percent in 2012. These trends partially reflect the aging … of members of the baby boom cohort (i.e., persons born between 1946 and 1964), whose rates of illicit drug use have been higher than those of older cohorts.”

One can only hope that the dramatic increase is not related to medical conditions that can be remediated by smoking the ganja. I like to think that it’s just pure lust for that old feeling of euphoria that’s driving the spike in usage.

Seriously, what baby boomer isn’t nostalgic for that time when friends passed around the bong and listened to Jimi Hendrix play Crosstown Traffic? Wow, that stereo sound was something special and being high made it even more special. The fact that it was illegal upped the ante in terms of excitement.

As boomers aged, they either gave it up for fear that the law would come bursting in the door at any moment or it gave way to legal highs from throwing back a couple of martinis. Some boomers kept on puffing, and for them, a joint at the end of the day was their martini.

Now that twenty states have made medical marijuana legal and you can smoke dope hassle-free in Washington state and Colorado, plenty of boomers are starting to remember the pleasure they got from a good marijuana buzz. It feels like a big wheel turning and coming back around to the place where you got off some 40-plus years ago.

I’m picturing the snack aisle in the grocery store in a few years, and it’s a vision of boomers shuffling along with their wheeled walkers, eyes glazed over from a blast of Bubba Kush, picking out some savory chips to ease the munchies.

Is that such a bad way to spend your golden years?


Jay Harrison is a graphic designer and writer whose work can be seen at DesignConcept and at BoomSpeak. He's written a mystery novel, which therefore makes him a pre-published author.

Tuesday, October 8, 2013

We’re Not Stealing Your Stinkin’ Jobs After All

So once again, conventional wisdom bites the dust. Word on the street (Wall Street, Main Street, take your pick) was that baby boomers who wouldn’t retire were stealing jobs from younger workers. Just because our savings tanked and we’ve been supporting our parents AND offspring, that didn’t mean they couldn’t accuse us of being mean old job stealers. That’s what we all get for living longer.

Then along comes the Center for Retirement Research, which has been looking at 1977-2011 data from the Current Population Survey. The study looked specifically at the speculation that younger workers were facing a millennial glass ceiling because those darn boomers wouldn’t get out of the way.

Surprise, surprise. It turns out that boomers staying on the job actually helps younger workers get more jobs, and better paying jobs. The more older workers who remain on the job, the more they spend, especially on new products and services. Somebody is buying those telephones with the jumbo numbers on them! The phenomenon is comparable to the way in which immigrants in the workforce spur economic growth without displacing job opportunities for native-born workers.

This study doesn’t address the mentoring element in the whole equation, but it’s worth noting that other studies and anecdotal experiences demonstrate that boomers are helping millennials assume the reins by sharing their knowledge (or gray matter as I like to call it).

So it looks like boomers are a boon to millennials, not a bust. Not only are we generating new employment opportunities for them, we’re also willingly transferring our skills and knowledge so that they will most likely leapfrog over us in the organizational hierarchy. And what do we want in return? Nothing. Well, nothing but allowing us to stay on the job a little longer – long enough to try to boost our savings for retirement. And even that is a plus for millennials. The more boomers can save now, the less millennials will have to subsidize us out of their pockets.

You don’t want your parents hanging around highway exit ramps with signs that say “Will work for food. Millennials took my job away.” Of course not. So cut us a break and let us die on the job or at a desk, because that still looks like the upside from here.


Jay Harrison is a graphic designer and writer whose work can be seen at DesignConcept and at BoomSpeak. He's written a mystery novel, which therefore makes him a pre-published author.

Friday, September 6, 2013

Camp Domestic

As summer draws to a close, I hark (who uses that anymore?) back to fond and /or nightmarish memories of my first sleep-away camp experience. It was a two-week stay at some Boys Club facility that had a lake or a river (I really can’t recall which), a lot of trees, and a million mosquitos that wanted to get to know me better.

The first crisis to occur was not a bout of homesickness, but rather the startling revelation that I had no belt to hold up my shorts or pants. There is a great deal of disagreement about where my belt was packed (at the bottom of my duffel bag or my brother’s), but the result was that I MacGyvered the rope closure of the duffel bag to serve as my ersatz belt for the remaining two weeks. A lot of thought has gone into trying to understand why I didn’t get to the bottom of the duffel bag sooner. I think it has to do with the fact that I never unpacked the entire duffel bag into the provided foot locker, and instead worked my way down through the contents as I required clean clothing.

In retrospect, what’s most memorable about sleep-away camp is how domesticated the experience was. They had us weaving potholders (how many bi-colored and tri-colored examples of that can you take home) and braiding gimp into whistle lanyards when none of us even owned whistles.Sure, we went out in canoes and had tug of war games, but mostly I remember being hunkered down like Asian sweat-shop workers, churning out ugly gimp products and way too many potholders for one household.I think we were supposed to treasure these handcrafts and be sure to distribute them to all our family members. No doubt, our mother most likely held on to these finely crafted artworks, periodically holding them up for visitors to see and appreciate.

If I could time travel back to sleep-away camp, knowing what I know now, my first priority would have been to get a counselor to teach me how to make a belt out of gimp (or even potholders for that matter). The second priority on my list would be to have an ample supply of Deet insect repellent products. Lastly, I would have made sure I was wearing a belt before getting on the bus.

Alas, there are no do-overs for summer camp, much to the chagrin of former summer campers everywhere.


Jay Harrison is a graphic designer and writer whose work can be seen at DesignConcept and at BoomSpeak. He's written a mystery novel, which therefore makes him a pre-published author.