Showing posts with label investment. Show all posts
Showing posts with label investment. Show all posts

Sunday, February 12, 2012

Put Your Money In Ambulances


That’s right -- the next big investment opportunity if you want to see your money grow --buy an ambulance company. Competition among ambulance services for nonemergency medical transportation is getting fierce. Knoxville, Tennessee, for example, has two dozen services vying to take you to the hospital. Most of the runs are for pre-scheduled trips where a patient needs assistance, but there’s also the standby service where an ambulance is needed at sporting events or concerts. Think heart attack while rocking out to the aging Stones -- or maybe one of the Stones goes down. Either way, you can be assured that an ambulance is waiting outside to shovel up the afflicted (or affected) boomers and get them poste haste to hospital.

I can see where this may be going. At first, boomers will be content to use a standard ambulance, but as the competition heats up, they are going to want something different, something unique. I’m thinking muscle cars from the 70s. Convert a Pontiac GTO or Dodge Charger (maybe called the General Hospital) into an ambulance and boomers will climb all over that trend. Or how about a woody surf wagon with the surfboards still on the roof, Jan and Dean blaring on the sound system?

If you follow this logic to its inevitable conclusion, some boomers will start getting picky about what kind of ambulance they want to take to the hospital. Picture the guy who says, “I’ll wait for the next one,” in hopes of getting a cooler medwagon. Seem farfetched? Not if you’re talking about baby boomers who are very concerned with image. Arriving at the hospital or doctor’s office in a plebian, vanilla ambulance could wreck havoc with their reputation for good taste.

My suggestion would be if image is that important to you and you have the financial resources, buy your own ambulance and keep a driver/EMT on standby. That way you will always have a cool ambulance at your disposal, whether you’re at the beach or just taking in a ballgame. As crazy as it sounds, would you take a bet that it won’t happen?

Me neither.

Jay Harrison is a graphic designer and writer whose work can be seen at DesignConcept and at BoomSpeak. He's written a mystery novel, which therefore makes him a pre-published author.

Friday, October 7, 2011

Make Up Your Mind!


Are boomers going to kill the stock market or create great investment opportunities? Or is the answer both?

Financial analysts (where do you go to school for that job?) are warning that as boomers hit retirement, there will be a big sell-off as they liquidate their assets. This could, in turn, put a dent in stock prices.

I’m no analyst or stock expert (phew!), but it seems to me that the stock market seems to tank on rumors of anything (Greece default, gloomy Fed forecasts, take your pick), so the prospect of boomer asset liquidation seems like just one more lame excuse for depressed stock prices.

But the real flaw in the boomer asset liquidation prognostications is that analysts actually believe that there are a lot of boomers out their who are in any position to retire. The anecdotal evidence I can collect is that a big batch of boomers are nowhere near ready to retire and won’t be liquidating any assets anytime soon unless it’s due to an underwater mortgage or loss of a job.

Another flaw? As boomers start leaving the stock market (and I concur that they will eventually, albeit not in the stampede some are predicting), the depressed stock prices mean that the liquidated assets will be substantially lower in value than a retiree would have.

But fear not. Even the analysts are quick to point out the silver lining in lower stock prices is that younger generations will be able to afford to buy bluechip stocks. In other words, our loss is their gain. Wow, that is good news! It’s always good to know that someone can profit from a down market.

Sad to say, we may be looking at a years-long (as in 3 or 4) economic recovery, and that means we will all be working longer and retiring later. If we still have jobs.

Am I the only one that thinks a ouija board has more chance of being right on which way the market is moving?

Jay Harrison is a graphic designer and writer whose work can be seen at DesignConcept and at BoomSpeak. He's written a mystery novel, which therefore makes him a pre-published author.