Wednesday, December 12, 2012

So Long Twinkie Defense

By now, it’s clear to everyone that Twinkies are not coming back. Not unless some Chinese entrepreneur takes up the cause, and that may not be as ridiculous as it sounds. You read that here first.

You can blame baby boomers for the popularity of Twinkies, Hostess Cupcakes, Snoballs, Devil Dogs, and Ring Dings, but remember that it was another generation baking up all these goodies and our parents who obliged us by buying them. They let us gorge ourselves on sweet treats that had absolutely no nutritional value and helped us on our way to becoming sugar junkies.

To be fair, they had about as much information about the dangers of so much sugar as they did about the danger of cigarette smoking. But let’s be reasonable – how could inhaling tar and nicotine be any good for you? Or consuming tons of sugar without a protein in sight?

We got smarter, and by we, I mean baby boomers. We demanded better foods and helped to advance the natural/organic food movement. Baby boomers helped to grow the exercise industry along with health clubs, work-outs, and the yoga and pilates movements. In short, we got off our asses (most of us anyway) and demanded a healthier diet that eliminated most of the sugar content that made up the diet of our early childhood.

Boomers started raising their own children and teaching them that “you are what you eat.” It was like Mother Earth redux. Much of the back to the farm movement is populated

by boomer offspring who were educated early in life about the value of knowing where your food comes from and who is growing it. The Community Supported Agriculture (CSA) is clearly a movement that can be traced back to baby boomer interest in eating healthier and smarter.

As a result, the children of Millennials are most likely going to be denied the chance to eat a Twinkie or some other sugar-loaded snack treat. These kids are going to grow up eating healthy food and maybe reversing the upward spiral of obesity that this nation has fostered.

So if you want to blame boomers for denying the next generations the guilty pleasures that we had, go ahead. We can accept the blame for that as long as you give us the credit for getting everyone to eat healthier.

And now some crazy person won’t murder someone and try to get off using the Twinkie defense, so there’s that!


Jay Harrison is a graphic designer and writer whose work can be seen at DesignConcept and at BoomSpeak. He's written a mystery novel, which therefore makes him a pre-published author.

Thursday, November 8, 2012

Read the Code

QR-1435-7484-9917B could faintly remember a time when humans actually spoke to one another. It was a long time ago, but QR-1435-7484-9917B remembered when humans shared thoughts and emotions. Little things, such as the weather and if it looked like rain. QR-1435-7484-9917B would ask about someone’s family, how were they getting along. When QR-1435-7484-9917B was happy, the emotion was shared with others, and when QR-1435-7484-9917B was sad, that was shared as well.

This was a time well before the QR Code made life so much easier. Now, humans no longer had to struggle to find the words that would convey their emotions. The QR code embedded in their foreheads was designed to relieve us of this burden, and it did so with great efficiency. Now, when you passed another human on the street, you could instantly learn their entire life story, their hopes, their dreams, whether it was a good day or a bad day, everything that could possibly be important to knowing who they were. What a relief this was to a race that was so weary of human interaction. In the early days, we tried using 140 character capsulations, but that too was insufficient as a means of understanding and relating to our fellow beings. The fact that it was based on one-way interaction soon became obvious, and reinforced just what a revolutionary advance the QR Code was in the way humans communicate.

With boring pleasantries out of the way, humans could get to the nitty-gritty of what we wanted or needed. Let’s say you need constant validation. The QR Code insures that every human you meet will know this about you in nano-seconds. Or perhaps you have an inflated sense of self. This is immediately obvious to everyone you encounter, relieving them of the boredom of learning this about you over an extended period of time. Almost overnight, there was a quantum leap improvement in mutual understanding. Yes, there were still disagreements, sometimes even warlike behavior, but at least we all knew instantaneously where we stood.

So what explains this interest in the so called “good old days of human interaction?” Nostalgia, plain and simple. In every era of human progress, there is always a futile yearning for “the way things were,” a desire to get back to our human essence for wanting to know another human’s thoughts by talking directly to them. Everyone feels this way at one time or another.

For QR-1435-7484-9917B – not so much.


Jay Harrison is a graphic designer and writer whose work can be seen at DesignConcept and at BoomSpeak. He's written a mystery novel, which therefore makes him a pre-published author.

Show Me the Money

Why can’t baby boomers put away more money for their retirement? We know we’re going to need more than social security to live on, so what’s the problem? Besides losing a pantload of money when the market tanked, a slow recovery, and maybe losing your job, I mean what’s your excuse?

The conventional wisdom (sidebar: when did wisdom get conventional?) has it that boomers have selfishly squandered their money on or fancy cars, but that may be just one more myth among the many when it comes to baby boomers.

The National Center for Policy Analysis recently reported on how spending habits have changed over the decades. So guess in what areas boomers are spending more than prior generations. Let’s start with education: costs have increased 80% for 45 to 54 year-olds and 22% for 55 to 64 year-olds. Then there’s the continuing costs of supporting adult children. Remember when you got out of high school or college and then got a job? It has not worked out that way for a lot of the boomer offspring. About half of all boomers are still providing some financial support to their kids. Next up: housing costs have risen 25% from 20 years ago. And don’t forget healthcare costs: medical care and premiums have skyrocketed in 2 decades.

If all these factors are not enough to convince you that boomers have not been playing the profligates, consider how stagnant our earnings have been. Real median income in 1990 for 55 to 64 year-olds was $52,340. It peaked in 2007 at $60,345 and had fallen to $56,575 by 2010. I don’t want to know what it is in 2012, because it cannot have gotten any better.

So let’s review: everything is costing more but you’re making less. So how do we try to close that gap? We spend less on clothing, less on dining out, and less on transportation (there’s some very old cars out there). The experts advise us to focus on the spending categories that we can control but that seems difficult when it appears the cost of living is out of our control.

But let’s end on an upbeat note. Eventually your kids are going to have jobs and homes, and when they do, you can stake a claim on one of the bedrooms and live off their largesse for a while. No kids? It’s not too late to adopt.


Jay Harrison is a graphic designer and writer whose work can be seen at DesignConcept and at BoomSpeak. He's written a mystery novel, which therefore makes him a pre-published author.

Saturday, October 13, 2012

Shacking Up?

When was the last time you heard that phrase? For me, hearing those words was like traveling back in a time machine, to circa 1970. That was when baby boomers began living in sin, or more popularly, shacking up.

Scandalous as it was at the time, it made perfect sense to us. You love someone, you’ve had sex at least once but more likely a few dozen times, well, dammit, you might as well move in together. It wasn’t about splitting the rent (for most of us….can’t speak for some cheapskates), it was about setting up house, being together all the time, enjoying each other’s company, living our lives together, etc. Holy smokes, were we surprised when the greatest generation looked down their noses at us and began whispering about how their kids were “shacking up.”

We thought it was more like taking a test drive. We were compatible in so many ways, but could we really live together? Was marriage in our future? One way to find out was to move in together, and we did learn a lot. It taught us about respect for one another’s space, shared decision making, and who was not so neat (i.e. which one was a total slob).

So it was with some surprise that I recently read that baby boomers are in the shacking up mode once again. Cohabitation, as the researchers like to call it, is on the rise, big time. The number of unmarried people over the age of 50 living together had doubled in the past 10 years. About one third of all baby boomers are unmarried today, and it looks like the prospects are slim for them getting hitched again at this point in their lives.

In 2012, living together as opposed to marrying may have a lot to do with finances. Widows and widowers don’t have to give up their spouses’ Social Security benefits or take on each other’s debts. You can have your own bank account and there’s no legal bond that forces you to stay together. If you’ve already experienced one divorce, shacking up is a great way to avoid another.

As for the stigma of “living in sin,” whom are boomers going to offend? Their parents are gone (literally or just mentally) and their children are just fine with the concept. That leaves friends and acquaintances and they aren’t going to throw stones at someone doing what they might be doing someday.

It could be worse – we could be forced to live in shacks.

Jay Harrison is a graphic designer and writer whose work can be seen at DesignConcept and at BoomSpeak. He's written a mystery novel, which therefore makes him a pre-published author.

Saturday, September 8, 2012

Mo’ Boom

So the sluggish economy sent the birth rate in the U.S. into a tailspin. Besides not buying homes or cars, people decided to put off having babies. According to a Pew Research Center survey, about 22 per cent of 18 to 34 year-olds surveyed said they postponed starting a family because of economic considerations.

And now what can we expect as the economy improves? That’s right – a baby boom. The children of baby boomers are going to be starting families in a big way, and it’s already being referred to as the “Echo Boom.” Personally, I prefer my own name for it – the Boom Boom. Not only does it have more alliteration, it also sounds vaguely like the name of a strip club (the Boom Boom Room?) with even more alliteration.

The typical American woman plans to have an average of 2.3 children. Don’t get me started on the .3 part of the equation because I have never been able to understand the existence of fractional children, and frankly, I’m not sure I want to know the explanation. What I do know is that the number of women entering their childbearing years is on the rise. They are between the ages of 20 and 35 and they want to have sex. More specifically, they want to have sex that leads to the birth of a child (they’re not just sex-crazed for crying out loud). Oh, and one more thing. They are our daughters.

When I say “our” I really mean “your” daughters, since I don’t have one, but the point is that there are a lot of baby boomers out there (78 million by most counts) and they have a lot of daughters. If only a quarter of them have 2.3 babies…..well, you can see where this is going. It may be time to buy stock in disposable diaper companies.

Personally, I couldn’t be happier that there is a new baby boom coming along. For one thing, it will give everyone a new generation to blame for being selfish/spoiled/self-centered/demeaning-adjective-of-your-choice. Secondly, we need more worker bees paying into the system so that Social Security remains solvent. If we scale back the child labor laws, we could have these babies working at the age of 10!

So I say bring on the Boom Boom.

Jay Harrison is a graphic designer and writer whose work can be seen at DesignConcept and at BoomSpeak. He's written a mystery novel, which therefore makes him a pre-published author.

Monday, September 3, 2012

Social Media. Oxymoron?

If you’ve read some of the nasty tweets that people have put out there and then had to apologize for, it makes you wonder what is so social about social media? When you can insult an entire race, country or individual in less than 140 characters, maybe it’s just too easy.

Perhaps Twitter, Facebook, Tumblr, and the other social media tools have actually become antisocial media. Trump insults everyone. Louis C.K. insults his fans. Courtney Love…oh, forget it. Hundreds of corporate employees have put Tweets out in the internet-o-sphere and then had to walk them back with major mea culpas if they wanted to keep their jobs.

And celebrity apologies? Take your pick. Oprah has had to eat her words. So has Ashton Kutcher, Alec Baldwin, Anthony Weiner (oy vey, not just words but pictures too), Adam Carolla, Kristen Stewart (sorry I cheated), Hugh Jackman, Spike Lee, Justin Timberlake, Roseanne Barr, Daniel Tosh, Kanye West, and the list goes on and on. If you don’t know some of these names, just trust me. They overshared or said something totally insensitive and idiotic.

But are celebrities really that different from journalists,

politicians and just plain folks when it comes to self-censoring their social media output? Email and social media have just made it so darn convenient to put words, thoughts and pictures out there without a second thought. Could your words be hurtful? Of course. Would be helpful if you reread what you just wrote and thought about whether some people might misunderstand your meaning or find it offensive? You bet. Do the serial Tweeters ever think before they type something and hit the Tweet button? Apparently not, as there are news items each and every day that detail the latest social media train wreck.

One can only guess where the social media phenomenon is headed. I can envision the day when you no longer have to type your thoughts because your computer (or the Mind Reader that replaces it) will know exactly what you’re thinking and blab it out to the whole world. There will be no opportunity for reflection or self-editing. Imagine projectile vomiting of your innermost thoughts if that metaphor is not too gross. If you think that’s what we have now, you ain’t seen nothing yet.



Jay Harrison is a graphic designer and writer whose work can be seen at DesignConcept and at BoomSpeak. He's written a mystery novel, which therefore makes him a pre-published author.

Sunday, July 29, 2012

Hi Ho, Hi Ho

It’s off to work we go.

And the rest of the song lyrics?

We dig, dig, dig, dig, dig dig, dig, dig In our mine the whole day through To dig, dig, dig, dig, dig dig, dig, dig It’s what we like to do It ain’t no trick To get rich quick If you dig, dig, dig With a shovel or a stick dwarf miners

And boomers continue to dig – well past age 65. In fact, the percentage of baby boomers working past the traditional retirement age of 65 is now at a record high, and we all know why. They can’t afford to retire.

It’s not some dream retirement scheme that’s keeping them in the labor market. It’s way more complicated than that. Boomers are still working to compensate for the hit they took when the market tanked. They are still working because they are supporting offspring who have returned to the nest. They are still working because they realized they don’t have enough savings to cover life spans that are projected to last longer than ever. And many boomers are still working simply because the alternative lay-about lifestyle is an anathema to them.

If you thought you were going to die in your eighties, you might as well pack it in at age 65 and have Grumpy15 years to travel/golf/fish/knit/whatever. But if most of us are going to live well into our nineties, that’s 25 years to fill, or a hell of a lot of bogeys/fish/scarves. And even that assumes we will have the mobility for any of these activities when we’re in our nineties.

For many boomers, working is a habit that’s hard to break. Unlike our parents, perhaps, boomers are often defined by their careers. It can be a comfort to say “I AM a lawyer/doctor/designer/ manager/teacher/musician, than to say I WAS any of those things. Even if retirement brings new challenges and joys, the career that was your life’s work is completely in the rear view mirror, and that can be an unsettling sensation.

Speaking of unsettling, the statistic in the latest Labor Department stats that gave me pause was that for the first time ever, one in nine men over the age of 75 were still working, along with one in 20 women.

And here I was thinking that 70 might be the next high water mark for retirement.

Jay Harrison is a graphic designer and writer whose work can be seen at DesignConcept and at BoomSpeak. He's written a mystery novel, which therefore makes him a pre-published author.